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Is your website design triggering the right user emotions?
Emotion plays a key role in the decision-making process. It’s not just about what your website says, but how it makes people feel.
Lucy
Oct 7, 20243 min read


How to optimise your website homepage for maximum conversions
A well-optimised homepage can be the difference between a visitor bouncing away or sticking around to learn more about your services.
Lucy
Oct 3, 20244 min read


The importance of website accessibility in website design
Around 16% of the global population has a disability. Having a website that works for everyone is key to building a strong online presence.
Lucy
Sep 16, 20245 min read


How to use micro-interactions in your website design
Micro-interactions are the subtle, often tiny design elements that respond to user actions, and can increase user satisfaction by up to 70%.
Lucy
Sep 12, 20244 min read


The power of visual hierarchy in website design
Naturally, we all want our website to be unique and to stand-out, but when people scan screens based on past experiences and...
Lucy
Sep 9, 20243 min read


Small changes to make a big impact to your website
Your website’s aesthetic is the first thing users notice when they land. And when it comes to your website, first impressions matter.
Lucy
Sep 5, 20245 min read


Harnessing the power of Google Search Console for SEO success
One of the most effective and free tools available to monitor and improve your website's SEO performance is Google Search Console.
Lucy
Aug 27, 20248 min read


How to guide your website users next steps
In the world of web design, understanding human psychology can be the key to unlocking higher conversion rates.
Lucy
Aug 23, 20247 min read


Creating a compelling value proposition on your website homepage
A compelling value proposition not only captures visitors attention, but helps to articulate the benefits they'll get from your services.
Lucy
Aug 21, 20243 min read


How to optimise your contact page
Your website’s contact page is more than just a way for visitors to reach you—it’s a critical touchpoint to convert browsers into customers.
Lucy
Aug 20, 20245 min read


How to increase customer satisfaction on your website
Too often, businesses are unintentionally frustrating potential leads before they even get signed up to their services. Let's change that.
Lucy
Aug 9, 20244 min read


Mastering website strategy: Driving leads for service-based businesses
To truly harness the power of your online presence, you need a well-thought-out website strategy.
Lucy
Aug 6, 20246 min read


Common website mistakes service-based businesses make, and how to avoid them
Creating a successful website can be challenging, especially for small service-based businesses. We've curated some of the most common mista
Lucy
Jul 26, 20241 min read


Website audits? A business essential.
A website audit might not be the first thing on your to-do list, but it's an essential part of maintaining a successful online presence.
Lucy
Jul 19, 20243 min read
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