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Explaining AI SEO, and how to keep your business visible.
Search has changed, and most businesses haven’t caught up. We’ve entered the AI era of search, where people increasingly get their answers from chatbots, voice assistants, and AI-generated overviews, often without clicking a single link. So what is AI SEO, why does it matter, and how do you optimise your content to get chosen? Let's get into it.
Lucy
Aug 87 min read


Leveraging ChatGPT to improve your website strategy and performance
I'm all for knowledge sharing. So here's some ChatGPT prompts I've used that will hopefully help you out in the same way they've helped me.
Lucy
Jul 167 min read


Can you train AI to match your brand voice?
Training AI to sound like you takes time, and a whole lot of trial and error. But if you’re willing to put in the effort, it's worth it.
Lucy
Jun 44 min read


Can OpenAI really monetise intelligence?
ChatGPT is open to using affiliate links as a way to grow their profit. Which will have a big impact on your business SEO and how you show up online. Traditional SEO strategies may no longer suffice in ensuring visibility, but it also offers ample opportunity for small businesses to get ahead.
Lucy
May 76 min read


How do I use AI to think bigger about my business?
AI is literally everywhere right now. Here's how I'm using it to streamline processes, think bigger and boost my business strategy.
Lucy
Apr 306 min read


The ethics of AI in small businesses: Balancing automation with authenticity
As AI adoption grows, so does the question of ethics. How do we balance the need for automation with keeping our human authenticity?
Lucy
Apr 165 min read


What Shopify's AI memo tells us about the future of work
Last week, Shopify made waves by becoming one of the first big-name companies to go all in on AI. Their CEO, Tobi Lütke, sent out a memo to all employees making one thing clear: AI is now non-negotiable at Shopify.
Lucy
Apr 145 min read


AI tools every small business needs for website management in 2025
AI tools can be a game-changer when it comes to website management, especially for tasks like brainstorming, content creation and analytics.
Lucy
Mar 125 min read
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